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Netflix, which has focused its efforts on selling DVD rentals and on-demand video subscriptions for more than 20 years, is officially getting into the ecommerce game.  

By: Sarah Perez Google today announced it’s partnering with Shopify, giving the e-commerce platform’s more than 1.7 million merchants the ability to reach consumers through Google Search and its other services. The integration will allow merchants to sign up in just a few clicks to have their products appear across Google’s 1 billion “shopping journeys” that take place every day through Search, Maps, Images, Lens and YouTube. The company didn’t offer extensive details about the integration when it was announced during Google’s I/O Developer event this afternoon. But the news follows a series of updates to Google Shopping resulting from Amazon’s increased investment in its own advertising business, which threatens Google’s core ads business. Google made its pitch to online advertisers...

By: Anne Tergesen A small group of workers will find something new in their 401(k) plan starting in July: the option to invest in cryptocurrency. ForUsAll Inc., a 401(k) provider, announced earlier this month a deal with the institutional arm of Coinbase Global Inc., COIN -0.44% a leading cryptocurrency exchange, that will allow workers in plans it administers to invest up to 5% of their 401(k) contributions in bitcoin, ether, litecoin, and others. Executives at ForUsAll won’t say how many of the firm’s 400 employer clients have signed up for the cryptocurrency platform so far. Founded in 2012, the company provides automated 401(k) administration, menus of low-cost mutual funds, and access to human advisers. With just $1.7 billion in retirement-plan assets, ForUsAll represents a small piece of...

Investors always like to get in on hot new trends, and the cryptocurrency revolution certainly qualifies. Interest in digital currencies intensified toward the end of 2020 and into 2021.

Bitcoin, the world’s largest cryptocurrency by market capitalization, was down Tuesday by 7.6% as of press time. The price was above the 10-hour moving average and the 50-hour, a sideways signal for market technicians.  BTC fell from $35,614 at 20:15 UTC (1:15 p.m. ET) Monday to $31,277 by 18:30 UTC (11:30 a.m. ET) Tuesday, a 12% drop based on CoinDesk 20 data. Bitcoin then regained some of those losses, at $32,938 as of press time. Continued concerns about the regulatory regime for crypto in China were among the reasons for many investors to turn bearish on bitcoin. Some traders are also worried about the possibility of tighter monetary policy from the U.S. Federal Reserve, which might put downward pressure on risky assets,...